Planning Dirty Academy by Julian Cole

Planning Dirty Academy

Join the 300+ members of the Academy, you'll get access to:
- Strategy Fundamentals Course
- Library of 40+ strategy lessons and resources 
- 8 hours of Strategy Lessons 
- Q&A with Julian Cole
- New lesson added weekly

Recent posts

Welcome to the Academy!

First thing you need to do is join the private Facebook Page, it's a great community where you can ask any…
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If you are interested in seeing the strategy process from proactive brief to strategy then check out this strategy review with Savannah Simms.

You can…
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This is a great tool to ensure that you have a clear story through your strategy. Feel free to share your Jolly Rancher example in…
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Academy member Dipin allowed me to give feedback to his shopper strategy deck for Redd's Apple Ale. If you like these I might start to…
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Category Entry Points was one of those theories which forever changed the way I look at advertising. It's a helpful concept from Byron Sharp which…
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